A GameStop Inc. store is shown in Encinitas, California, U.S., May 24, 2017. REUTERS/Mike BlakeShares of GameStop Corp (GME.N) rose on Friday after the video game retailer announced plans to expand its non-fungible token (NFT) market and partner with crypto companies. The company’s shares soared last year as they were at the center of a battle between small investors coordinating on online forums and Wall Street hedge funds that had taken short positions. Since mid-November, its shares have mostly fallen. GameStop jumped 7.3% to $ 140.62 on Friday after the…