Ethos picks up $100M at a $2.7B+ valuation for a big data platform to improve life insurance accessibility

More than half of the U.S. population has stayed away from considering life insurance because they believe it’s probably too expensive, and the most common way to buy it today is in person. A startup that’s built a platform that aims to break down those conventions and democratize the process by making life insurance (and the benefits of it) more accessible is today announcing significant funding to fuel its rapidly growing business. Ethos, which uses more than 300,000 data points online to determine a person’s eligibility for life insurance policies,…

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