When measuring the impact of this year’s “Banksgiving,” Brimmer said her team won’t be driven by traditional KPIs, instead guided by “real-world impact.”“It’s also about how it makes our call center teammates feel to see their great work showcased, and the motivation it will give them to continue to be the best ally to our customers. While strong social engagement and resonance would be a great outcome, it’s not the reason for the work,” she added. .font-primary { font-family: “Flama”, “Helvetica Neue”, Helvetica, Roboto, Arial, sans-serif; } .font-secondary { font-family:…
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