Deadpool & Wolverine Is the Latest Movie Franchise to Cash In on Brand Deals

The fast-food chain gave Deadpool a bobble-headed makeover, modeled after its wise-cracking mascot, and introduced a limited-time menu item called Mini Chimi Bang Bangs to herald the movie’s release. The Mexican-themed “tiny option” snacks, spawned from Deadpool’s devotion to chimichangas, will be available through Sept. 15.

The brand’s loyalty club, known as Jack Pack, can get special perks like $5 Fandango credits and special Deadpool & Wolverine packaging for spicy chicken strips and waffle sticks, “since great things come in unexpected combinations.”

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