Created in 1960 by Ray Neon Signs, this sign originally advertised the “ultra-modern” Civic Pharmacy. The blocky, pastel-colored letters exemplify Googie architectural design — a futurist space-age aesthetic popular during the Atomic Age in the 1950s and 1960s. A well-known example of this era is the “Welcome to Fabulous Las Vegas” sign. The sign was the first of its kind in Canada, notable for its combination of illumination and independently rotating letters. This was made possible because the word “civic” is a palindrome (a word that reads the same backward…
