Facebook-backed Libra Association rebrands as Diem

The Libra Association, a consortium created by Facebook to support its Libra cryptocurrency efforts, announced this morning that it has a new name — the Diem Association — and made some key hires ahead of its launch. This is just the latest course correction since the Libra project was announced last year. In an attempt to appease financial regulators around the world, the association shifted its strategy away from creating a global stablecoin and will instead launch multiple stablecoins, each tied to a different fiat currency (such as the U.S….

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